Press Release - July 2009

Adrian Gregory to be next chair of the IDM Data Council

Adrian Gregory, chief executive, DQM Group has been invited, by the Institute of Direct Marketing (IDM) to become the next chairman of the IDM Data Council.

A positioned held for the last three years by Iain Lovatt, Executive Chairman, Blue Sheep, Adrian said "I've long admired and supported the excellent work of the IDM developing people and driving best practice in the DM, data and digital industries.

The IDM Data Council comprises a group of talented and committed senior data professionals who freely give of their time to help raise standards in data.

Under Iain it has played a major part helping to establish data as a priority at board level, recognised as a key business asset and driver of business performance.

My goal as the new chairman will be to build on the success so far and, with colleagues, continue to raise standards in data management so that the power of data can be unleashed over the long term. It's an incredibly important time for the industry and I believe that it's vital that we don’t delay, that we tackle the data perils head on, so that data’s true value can continue to be used to drive business performance.

Good news is that I'm confident that when done well, the power of data will drive Government, its regulators, businesses and their boards to realise that data is crucial to business and general economic success."

Extracts taken from an article on Data Strategy

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